Posted on November 24 in Entrepreneurship

Being Thankful for the Good AND the Bad This Year

Gratitude, I’m grateful to say, has always been the nature of the folks who work here at ST!R. I am very fortunate to be surrounded by people who see a new, unfamiliar assignment as an opportunity to grow, and who are innately kind as well as talented. They also cook and bring their samples to the office, and for that I am VERY grateful because a) I forget to eat and b) I like to eat when I remember to do so.

So this Thanksgiving, I and we have much to be thankful for, though we may not have been so thankful at the time:

  1. I am thankful for the people and organizations that have entrusted their brand and their scary change and their mess to us to help untangle and organize. You have let us help you build trust at your company, and we’ve become trusted partners with you. There truly is no better feeling in the world.
  2. I am thankful for the “no”s I’ve gotten. No is a hard word to hear, especially when you feel you’re the perfect fit for a project or company. However, we’ve found out after the fact that the no was usually a blessing in disguise, whether because the project was truly not a good fit or, in some cases, because the “people-fit” wasn’t there. Which leads me to…
  3. I am grateful for the vast world of communications professionals from whom I learn every day on LinkedIn. Jeff HadenChuck Gose, Mark Hughes, J. T. O’Donnell, Elizabeth Baskin and Justin Bariso all make me better. And as my friend Catherine shared a blog with me after a particularly tough week, I’m now a big fan of Christopher Dessi. I laughed so hard I cried—and Lord knows entrepreneurs need a sense of humor, especially while reading his blog and seeing themselves in every word.
  4. I am grateful (at least right now) for fearing failure, and yet accepting it for the lessons it teaches. Being an entrepreneur is not a steady gig. It’s not safe. I am someone who loves “safe” and yet, here I am. And being responsible for others has made me shed that fear and march on, because while I hate to let myself down, I cannot let my team down. So this year I’ve popped up faster after every failure, been steadier about every prospect. The result is that I have more insight now, and use it to inform how I go after that next project.
  5. I am grateful for my staff. Jessica, Martha, Christal, Sean, Jo Ann, Renu and Kelly, you are the reasons I get up in the morning. I always know that seeing you I get a hug or a laugh. You are proud of me as I am of you. What a great environment in which to work! I am so very, very blessed.

Lastly, I am grateful to be an entrepreneur charting my own course for the benefit of others and my family. I am in fact very grateful FOR my family, particularly my husband Branden Lisi, who has been a steadying hand and my champion throughout this journey. The children are pretty cool too, most days.

In the end, we are all one big family: entrepreneurs, corporate folks, high rollers, weirdos, champions, gamers, geeks and nerds. Tell us YOUR story–why are you grateful this Thanksgiving?

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